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Showcase your work in the RA shop

RAted open call 2015

Published 28 September 2015

We’re inviting fresh and dynamic designer-makers to make the leap from Etsy to the shelves of the Royal Academy Shop. Here’s some advice from our e-commerce buyer.

  • After the success of last year’s open call, we’re once again inviting talented British designer-makers to submit their most original and creative products to be selected for the next RAted range. Selected by our award-winning retail team, successful applicants will have the chance to sell their wares in the Royal Academy Shop from February next year.

    What is RAted?

    RAted is our range of hand-picked products from fresh and emerging designer-makers. This exciting range is showcased at our Burlington House shop in the heart of Mayfair, and also reaches a global audience in our industry-leading online shop.

    Our retail team has developed a reputation for creating exclusive, bespoke products in conjunction with Royal Academicians since the early 1980s. Over the years, the RA has supported and collaborated with many designers, building a range of uniquely inspired products for our shop – and the RAted range is just the latest in the series of collaborations. Handpicked original designs specially chosen for the launch of the RAted range have proven extremely successful with our design-led audience.

    What are we looking for?

    We’re looking for the finest British quality, originality, form and function. This open call is a great opportunity to get valuable feedback, support and direction to help you further develop your career as a designer. Some of our most successful designers from the RAted range will be present to impart their knowledge and discuss their experience.

    The Open Call is a networking opportunity for emerging designers; we will be inviting RAted designers past and present to a creative meet-up on the eve of each 2016 launch. This will be a great occasion to bounce ideas and new designs off peers and buyers alike as well as the chance to participate in creative workshops.

    Roderick Barker-Benfield, the designer behind Rodology, is one of our success stories. Picked originally for the RAted range in 2014, these ‘Darcy’ cufflinks sold so well that they were included in our Christmas gift catalogue, quickly moving into the RAted Bestsellers range. The decision was made earlier this year to keep the product in one of the main ranges in the shop.

    How to apply

    You should be a designer-maker based in the UK who has products in production. Not having shown at any major trade shows, you will be in the early stages of developing your career – your retail exposure will be limited to a small number of independent shops or galleries, and your on-line presence should be limited to your own website, Etsy shop or similar.

    Submit your work

    To submit your work for consideration, please fill in our online form.

    Successful applicants will be invited to send in samples of their products to the RA in October 2015 and notified as to whether they will be included in the 2016 RAted range in November 2015.

    The closing date for submissions is Monday 19 October 2015.

  • RAted is such an important platform, showcasing new and emerging talent and offering their goods to a much broader market. I am delighted and honoured to have been asked to be involved.

    Lawrence White, owner of Roullier White and guest selector for RAted 2015

  • The RAted Open Call is an incredible opportunity to pitch your products to a team of industry-leading buyers. Being a part of RAted has not only increased my sales, but has grown awareness of my brand and boosted my confidence when approaching other potential stockists. Having constructive criticism is invaluable for product development too – my new range wouldn’t have been possible without the feedback from the RAted team.

    Roderick Barker Benfield, 2015

  • We’ve had many success stories from past Open Call events, here are a few of our best-selling brands

    • Louisa's yellow silk purse

      Louisa Loakes

      Louisa creates her patterns using the traditional method of hand block printing to create simple geometric form and shape, embracing the nuances and subtle variation this process offers. Each pattern is then finished with flecks of colour painted by hand.

    • Elin Horgan's triangle earrings

      Elin Horgan

      Elin’s current collection was originally inspired by a photograph of the centre of a ferris wheel. Through exploring various shape combinations and repeated elements she then produced a collection of jewellery that is both bold and striking whilst remaining lightweight and wearable.

    • Jamie's orange and blue fruit bowl

      Pen & Gravy

      The design for this orange and blue ‘Geodd’ bowl came about from Jamie’s fondness for doodling triangles. Partly influenced by islamic art, the design has been drawn freehand straight onto a sourced porcelain bowl using on-glaze porcelain paint which is then heat-fixed.